WE’RE A CO-LAB CREATIVE CONSULTANCY
Branding, Design & Creative, done while transforming cultures.
Because creativity doesn’t come from assembly lines.
EXPERIMENT
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AND SEE
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EXPERIMENT • AND SEE •
Experimenta evolves traditional Human-Centered Design into a new type of human centricity: we focus on the people doing the work.
We cultivate ideas out of regenerative energy between clients and creatives, equally invested and accountable: here, growing creativity is everyone’s job.
Together, we clarify the path to clarity in each creative challenge, redesigning the way clients and creatives have always worked into roundtables of collaboration.
Our story was shaped by companies & brands of all shapes and sizes
THE HERSHEY COMPANY
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DANONE NORTH AMERICA
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THE COCA-COLA COMPANY
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REESE'S
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HERSHEY'S
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KIT KAT
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TWIZZLERS
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ICEBREAKERS
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ALMOND JOY
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MOUNDS
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THE HERSHEY COMPANY • DANONE NORTH AMERICA • THE COCA-COLA COMPANY • REESE'S • HERSHEY'S • KIT KAT • TWIZZLERS • ICEBREAKERS • ALMOND JOY • MOUNDS •
HUMANITY SHARED
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AMAZON
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SILK
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DANNON
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OIKOS
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INTERNATIONAL DELIGHT
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SO DELICIOUS
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HUMANITY SHARED • AMAZON • SILK • DANNON • OIKOS • INTERNATIONAL DELIGHT • SO DELICIOUS •
HORIZON ORGANIC
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LIGHT + FIT
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WALLABY
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SIMPLY ORANGE
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COCA-COLA
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SPRITE
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MINUTE MAID
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HACKERONE
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SCAD
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HORIZON ORGANIC • LIGHT + FIT • WALLABY • SIMPLY ORANGE • COCA-COLA • SPRITE • MINUTE MAID • HACKERONE • SCAD •
"Fe is a brilliant, heartfelt creative leader who brings unstoppable momentum wherever she goes. She’s able to rid a room of anything that inhibits creative thinking so that everyone can contribute with pure energy and enthusiasm. With her partnership at the Hershey company, we were able to produce transformative creative work that wouldn’t have been possible without her. I’d recommend her to anyone looking to unlock ideas that solve problems in fresh, unexpected ways."
Josie Ellerbee, SVP of Strategy at Barkley
PERSPECTIVES